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MedChannels "Power Brand Builder"

MedChannels provides an array of integrated clinical and market research solutions via its Power Brand BuilderTM program. These proprietary techniques employ diversified, sophisticated quantitative market modeling and resource allocation methodologies coupled with wireless order-entry and patented next generation ATM-like Clinical Trial Supply Materials management systems to create an entirely seamless channel for new healthcare product launches. Key patented technology bridge the digital data gap between the end-user and the manufacturer and empowering both to gain access to information immediately and respond to market opportunities prospectively - - a critical missing link in the healthcare delivery chain.

Pre-Launch Services
MedChannels Health Products Research (HPR) division provides resource measurement, strategic optimization, and tactical resource planning solutions for the pharmaceutical, biotech, medical device, and diagnostics industries. We have offices in the United States and partners throughout Europe, thus offering services nationally and internationally.

During the critical product research phases, MedChannels provides an array of products and services that enable our partners to get to commercialization more quickly and with less capital expenditure including:

· StatMedTM CTSM: more affordable and efficient than IVRS, StatMed is a patented end-to-end Clinical Trial Supply and Materials management system.

· TrialProTM: from investigative site recruitment to e-submission, TrialPro is a complete information platform for the entire clinical trial process.

· e·JournalTM: innovative handheld wireless or desktop solutions used to collect accurate electronic patient reported outcomes (ePRO) data.

· StatMed[PCU]: the Personal Care Unit takes clinical trial supply and materials management to the ultimate point of care - - the subject's home.

With proven experience, HPR assists clients in maximizing return on investment through the "Five Point Process". These proprietary modeling techniques employ diversified, sophisticated, and proprietary models coupled with leading-edge information technologies that allow HPR to work with clients on defining sales and marketing strategies for building new power brands.


Commercializaton Services
In conjunction with GibsonFisher, one of the largest international personnel and strategic HR consulting companies focused on the healthcare industry, MedChannels offers three industry-leading categories of personnel products and services:

· Recruitment Services: a powerful partner for our client’s short- and long-term personnel needs.

· Outsourced & Syndicated Sales and Marketing: delivering complete client satisfaction by speeding products to market.

· Professional Development Group: focused on improving the performance of sales, marketing, and management personnel for any pharmaceutical or life sciences organization.
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© MedChannels, Inc., 2002-2009. All rights reserved. Last revised: February, 2009